Thailand Post Company Limited has signed a Memorandum of Understanding (MOU) with Jasmine International Public Company Limited (JAS) and Mono Streaming Company Limited (Monomax), under Mono Next Public Company Limited (MONO), to explore the development of an English Premier League fan voting activity through online postcards on the Prompt Post application. Leveraging the platform’s e-Vote function, or online voting system, the initiative aims to provide greater convenience and create a new digital experience, enabling football fans to participate in activities anytime and anywhere.
Dr. Dhanant Subhadrabandhu, Chief Executive Officer of Thailand Post Company Limited, said that “Thailand Post is committed to enhancing our services and digital platforms to elevate customer experiences in line with evolving consumer behavior in the digital age. Our partnership with JAS and Monomax marks another important step in leveraging Thailand Post’s nationwide network and the Prompt Post application while further expanding the e-Vote feature to support consumer engagement through digital channels. By collaborating with partners that possess strong expertise in content and media, we aim to explore and develop activities that foster greater participation among football fan and new service opportunities and business prospects that effectively meet the needs of consumers. This partnership also reflects Thailand Post’s strategic direction toward becoming a Lifestyle Brand that goes beyond postal and logistics services. We strive to connect people with lifestyle, entertainment, sports, and digital services through partnerships across diverse industries, creating new experiences that reach consumers at every stage of their lives.”
Dr. Soraj Asavaprapha, Chief Executive Officer of Jasmine International Public Company Limited (JAS), stated that “JAS is committed to delivering a comprehensive Premier League viewing experience that extends beyond live broadcasting. We want to create new opportunities for football fans to engage more actively with the competition through innovative formats and experiences. Our partnership with Thailand Post and Monomax represents another significant milestone in combining the strengths of each organization to leverage digital technology in developing fan-focused activities that are accessible, convenient, and seamless. This collaboration will enhance fan engagement and further strengthen the sports content ecosystem, creating new value for football fans, business partners, and the long-term development of sports content in the digital era.”
Mr. Navamin Prasopnet, Chief Executive Officer of Mono Next Public Company Limited (MONO) and Monomax, said that “At Monomax, we believe that watching sports should be more than simply viewing a match; it should be an immersive experience where fans can actively participate. We are committed to developing our platform into a comprehensive destination where football fans can follow, support, and engage in activities continuously in one place. This collaboration with Thailand Post and JAS will introduce new forms of audience engagement through digital technology, making it easier and more convenient for fans to vote for their favorite Premier League teams. At the same time, it will enhance the overall Premier League viewing experience and strengthen the connection between fans and sports content throughout the season.”
This collaboration marks another significant milestone for all three organizations in leveraging digital technology and their respective strengths to create new forms of football fan engagement. Through online postcard voting on the Prompt Post application and related digital channels, fans will be able to vote for their favorite English Premier League teams while enjoying a more interactive and engaging experience. The initiative also seeks to unlock new business opportunities and participation models that respond to the needs of consumers in the digital era.