JAS and Monomax Secure Landmark Deal For Exclusive FIFA Rights in Thailand Through 2030
JAS and Monomax Secure Landmark Deal For Exclusive FIFA Rights in Thailand Through 2030, Kicking Off with FIFA World Cup 2026 Across All 104 Matches
Thai football fans are set to enjoy an unparalleled viewing experience of the world’s biggest football tournament as Jasmine International Public Company Limited (JAS), in partnership with Mono Next Public Company Limited (MONO), secures the exclusive broadcasting rights to the FIFA World Cup 2026 in Thailand. The agreement will bring the excitement, passion, and the unforgettable moments that define football’s biggest stage to fans across the nation. The deal builds on JAS’s growing portfolio of world-class sports content, including the Premier League, Emirates FA Cup, Volleyball World, and UEFA EURO, reinforcing the Company’s ambition to become a leading regional Sports & Entertainment Platform.
As part of this landmark partnership, JAS and MONO will provide comprehensive coverage of the FIFA World Cup 2026, taking place from June 11 to July 19, 2026. The tournament will be co-hosted across three countries in the United States, Canada, and Mexico, featuring 48 national teams in an expanded tournament format. All 104 matches will be streamed live on Monomax, with selected key matches also available via the MONOMAX SPORTS television channel.
Beyond the 2026 tournament, the agreement reflects a long-term strategic collaboration between JAS and FIFA that extends through 2030. The partnership will enable Thai sports fans to enjoy a continuous lineup of FIFA competitions, including the FIFA World Cup 2026, FIFA Women’s World Cup 2027, FIFA Intercontinental Cup, and the historic FIFA World Cup 2030, which will mark the tournament’s 100th anniversary.
Dr. Soraj Asavaprapha, Chief Executive Officer of Jasmine International Public Company Limited (JAS), stated that “Thai audiences will enjoy one of the most extensive FIFA World Cup viewing experiences ever offered in Thailand. The World Cup is a global event that no Thai fan should miss. This goes beyond acquiring broadcasting rights; it reflects our commitment to making world-class sporting events accessible to audiences across the country. Fans can watch all 104 matches on Monomax, with more than 40 matches, including the opening match and the final, broadcast free-to-air on MONOMAX SPORTS. This achievement further strengthens JAS’s position as a regional Sports & Entertainment Platform. By combining world-class content with advanced technology, we are building a robust ecosystem that enables Thai fans to access premium sports experiences like never before.”
The announcement event was attended by Madam Pang (Nualphan Lamsam), President of the Football Association of Thailand and Chairperson of the FIFA’s Development Committee, who joined the press conference to discuss the significance of the FIFA World Cup for Thailand and the collaboration behind the rights agreement. The event also welcomed Mr. Pete Bodharamik, major shareholder of JAS and MONO, together with Mr. Navamin Prasopnet, Chief Executive Officer of Mono Next Public Company Limited (MONO), as well as JAS and MONO executives. The press conference was held at Stadium29 (MONO) on Chaiyaphruek Road.
This partnership marks another major step forward in JAS and Monomax’s vision of building Thailand’s premier sports platform. From the Premier League to the FIFA World Cup and many more global sporting events in the years ahead, JAS and Monomax have positioned themselves as the “The Home of FIFA in Thailand” through 2030.
Don’t miss a single moment of the FIFA World Cup 2026. Thai fans can subscribe to the Monomax Sports Premium package for THB 5,999, with a 0% installment plan available for up to 10 months. Subscribers will receive access to all 104 live matches, highlights, and on-demand replays throughout the tournament. Further details are available via Monomax and MONOMAX SPORTS platforms.
