24 ¡ØÁÀҾѹ¸ì 2000
Jasmine Internet to boost "Ji NET" brand, launching e-commerce with e-stock trading and introducing the first & complete B2B website named thaisolutions.com, Ready To Serve Nationwide Coverage Network
Jasmine Internet Co., Ltd. (Ji NET) expands its company, strengthening marketing, sales and customer services team to streamline its efficiency and plans to spend over 15 million baht on advertising & public relations to create wider popularity among all target users. While www.ji-net.com, the Company’s own website, becomes interactive advertising tool via web online continuous activities with customers and visitors throughout the year. Ji NET is now ready to launch e-commerce and e-stock trading website.
Mr. Somsak Padhana-anek, President of Jasmine Internet Co., Ltd. disclosed that Jasmine Internet or Ji NET received positive response following two months launch. The Company expects the Internet market in Thailand to grow at rapid pace and the economic recovery factor will help boost the Internet business. Jasmine Internet has a determined policy in providing Internet service, emphasizes greatly on Internet Protocal (IP) network infrastructure investment, quality of service, efficiency of technical & customer service team, before & after sales service system and on the call & at the site problem solving for the clients. Based on its strong technical background on Internet network developed by Jasmine and premium standard of service providing, Jasmine Internet will make the clients both individuals and corporates trust on the Ji NET services.
Ji NET plans to increase its international links to 2 Mbps in March 2000 and upgrade upto 10 Mbps within this year. The telephone lines will increase to 2,000 lines, up from existing 1,000 lines while in the provinces there will be minimum 2,500 telephone lines. Jasmine Internet plans to expand its Internet services to cover all provinces throughout the country, while at present providing services to 18 provinces in all regions. Provinces in each region are the East – Rayong, Chonburi, the North – Pitsanulok and Chiangmai, the North-Eastern – Sakon Nakorn, Nakorn Ratchasima, Khon Kaen, Ubon Ratchathani, the South - Prachuab Khiri Khan, Surat Thani, Hat Yai, Phuket, Trang and the Central – Ayudhaya, Ratchaburi, Samut Sakorn, Supan Buri, Nakorn Prathom. Additional 6 to 8 branches in the provinces will be increased within the second quarter and will expand various marketing distribution channels and direct sales methods from existing 300 dealers.
In the year 2000, Jasmine Internet will organize maketing, sales promotions and advertising continuously all year long to create “Ji NET” brand in the mind of target users, together with utilizing direct contact with corporates, academic institutes & universities, small and medium enterprises (SMEs) clients. Ji NET plans to spend approximately 15 million baht on all kinds of mass media to reach target users including radio on Green Wave - high rating audience and very popular radio channel, advertising on outdoor billboard and daily business both Thai and English newspapers. The Company incooporates with giant media & entertainment company to co-promote Ji NET brand through joint activities across the country. In addition, www.ji-net.com - Jasmine Internet’s own website, has increased its added value and colourful gimmicks to become a vital sales promotion tool. Variety of online activities via ji-net.com website will be continuously done with clients and visitors such as games/quizs for give-away premiums, auctions, e-commerce, donations as social contribution for environmental conservations and disadvantaged people. Also, ji-net.com will be portal site, featuring news, financial and Stock Exchange of Thailand (SET) data, IT and web-related tips & techniques.
In early April, Jasmine Internet will start e-stock trading incorporate with well-known overseas e-stock trading providers. The Company forecasts to have 3-5 brokers customers in the first two months.
For e-commerce plan, Jasmine Internet now is developingwww.thaisolutions.com which will be the first and fully-integrated business-to-business (B2B) electronic commerce website in Thailand, containing international trade information from domestic and international organizations and institutes in which no other websites gather or create before. The Company now is on the negotiation process for memorandum of understanding signing with the mentioned trade organizations. Jasmine Internet will provide network infrastructure for thaisolutions.com and draw traffics bringing surfers, targetted at local and international base, to visit this website. Ji NET’s revenues will come from web advertising, web hosting and web design for those organizations and sharing from business transaction occurred. Thaisolutions.com will launched to the public at the end of April.
For individuals Internet use, Jasmine Internet launched 3 packages Internet “ Ji NET Millennium Kits ”, ranging 15 hours at 390 baht, 25 hours at 620 baht, and 45 hours at 1,000 baht. For membership use, “Ji NET Airtime Member” is offered for 3 packages, 50 hours at 990 baht, 100 hours at 1,900 baht and 200 hours at 3,600 baht plus 10-60 hours free until March. Ji NET’s products and services gain numerous positive response from the users.
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